Research → Pricing → Proof

The Pricing Lab

Test ideas fast. Prove them faster. A three-part series on using LLMs, synthetic panels, and live paywall tests to make smarter pricing and packaging calls.

The series builds on the research published in Large Language Model Synthetic Panel Benchmarks.

7 min readRead

Designing Pricing Experiments with LLMs

A practical framework to generate buyer reactions, map to intent, and prune weak variants before you spend real traffic.

6 min readRead

From Paywall to Proof: How to Validate Synthetic Results With Live Offers

Turn synthetic winners into revenue with real A/B tests. Wire Propensity Guru outputs into Nami’s no-code paywalls to confirm lift.

8 min readRead

Synthetic Panels vs. Traditional Surveys

What you gain, what you lose, and the hybrid workflow that saves budget while raising confidence.

Why this matters

Pricing is a team sport. Product, finance, and marketing need early reads on fairness, willingness to pay, and upgrade triggers. This series shows how to get signal in hours, then confirm with live offers.

Make it real

  • Run a synthetic panel with Propensity Guru to get the first read.
  • Validate with a paywall test using Nami for targeting and A/B or multivariate experiments.
  • Promote the winner and keep the weekly rhythm.

Want help wiring Propensity Guru → Nami? We can push concepts to named paywalls, set audiences, open the test, and review telemetry with you.

Ready to run a lab of your own?

Explore Propensity Guru to launch synthetic panels, spin up paywall tests, and close the loop on pricing faster.